Job hunting is hard. Everyone just seems to have a bit of an edge over you, an extra added connection to boost themselves higher, the lack of experience, the list of things goes on. This is especially true when it comes to competitive areas like social media. But if are looking to land a place in this said world? Take some of these tips to boost your chances to get one of the great social media jobs.
Tip One: Look up your chances
Let’s be realistic here, some people have an edge and some people don’t. Let us not delude ourselves and think that everyone is seen as an equal. They’re not. It’s a race to the top and only those proven worthy and competent can make it.
For those taking up the social media job hunt, it is important to know where you stand. Employers prefer university fresh grads and believe it not, you do not need a marketing related course for this. There is also a place for marketing generalists who are willing to open their minds to new things as well as gain expertise on this specific field.
Also, I’m sure the more experienced populace would love this. Anyone aged 40 and up who just realized the importance of digital skills in the marketing industry. These people are more on the recruitment and management area of things.
Tip Two: Know what you’re getting into
You do not apply to Facebook without a Facebook account. You do not go to Tumblr without knowing how to re-blog and post. You do not dare to enter Youtube if are not armed with a bit of video know-how. Overall, whatever social media company you are applying for, it is imperative that you at least know your way around their site.
And if you are already well immersed in the use of said social media giant you need to show a presentable image. Imagine this, will you want your boss to see your Facebook, Twitter, Tumblr and so on. Gone are the assumptions that they won’t check it out. They will.
Tip Three: Socialize and engage
No, I am not talking about having the most friends or followers. I’m talking about the quality of friends and follows. Engage and follow the right people. Participate in conversations and chats with brands and important people of your chosen industry. This is your chance to be seen and heard. This is your chance to not just be an applicant. This is your chance to be more. So take it.
Tip Four: Get work experience
Yes, that’s right. Experience. But perhaps not the type you’re thinking about. Have you ever been an Admin? How about a moderator? Are you familiar with the basic tools of administration? If you’ve answered yes to at least two of these questions, then congratulations you’ve just gained experience.
That’s right. Managing a group and the ability to gain an audience is a big plus. This is where you get a hands-on approach on the basics of web administration that would help you pave the way towards future company managerial tasks.
Tip Five: Be alert and keep watch
It’s important to be in the know. You need to be aware of the basic terms as well as the most effective methods for engagement and conversions. You also need to know what is viral, what is the most popular, what is currently trending and with that knowledge, know how to exploit it for your own gain.
It is true that you are not technically required to get a marketing course or degree but it is expected that you are at the very least interested in learning more about the inner workings of social media and how they deal with changing tides.
Tip Six: Hit the books
Education is an edge. True is not really that much considering most of your fellow competitors also have it but you need to be willing to invest and improve in order to match up with them. Therefore, it is advisable to at least take up a bit of online courses, brush up on terms and do your research.
Tip Seven: Fix up your application letter
Okay, you have the edge, the experience and the education. Now it’s time to put it in writing. That’s right, I’m talking about that scrap of paper that going to convince your employers why they should choose you.
Remember, you need to get that interview and in order to get there you need to pimp up your resume. Why? It’s because everything you’ve learned and gained would be useless if you fail to express it in writing. You’re placing you best foot forwards here. Make it count.